#354F52
Slate Pine
Footer, headings, backcountry depth
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Website Project · Internet Service Provider
Backroads WiFi
A conversion-focused website for a rural internet provider serving homes, cabins, RVs, and off-grid properties in all 50 states. Built around the one question every visitor has: does it work where I live?
Client
Backroads WiFi
Industry
Rural Internet · Nationwide
What we did
- Website Development
- Live Coverage Checker
- Content & Blog
- On-Page SEO
About the client
Fast internet where the cable companies gave up.
Backroads WiFi delivers fast, secure internet to rural homes, cabins, RVs, camps, and off-grid properties across America. No contracts, no satellite, no credit check, American owned and operated.
Rural buyers have been burned before, so the site answers the deal-breaker question first: an interactive coverage checker tells a visitor whether service works at their address before they ever pick up the phone. Around it sit plain-spoken product, FAQ, and blog pages, and a real person to text.
50
States served
None
Contracts or credit checks
Live
Coverage checker
Brand palette
Backcountry calm,
Backcountry calm,
harvest gold.
A palette pulled from the places the service reaches: sage and slate from the treeline, paper like morning fog, and a harvest gold reserved for the moments that matter, like checking your coverage.
#84A98C
Sage
Accents and natural texture
#C0962E
Harvest Gold
CTAs and the coverage-check action
#F7F9F7
Paper
Page surface, morning-fog neutral
Pages we shipped
5 pages.
5 pages.
One coverage answer.
Every page funnels to the same moment: check your coverage, see the product, and get connected, with a real person one text away.
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